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HENNING STÄHR A/S

Tailor-made SuperOffice solution

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The watch and jewelery wholesaler Henning Stæhr A/S previously experienced that it was difficult for the sellers to share customer data, and they had challenges in pushing out master data to the sellers so that they could see, for example, delivery, payment and credit information.

"Before, our salespeople had challenges sharing data on customers and our 'CRM system' consisted of Outlook, Word and Excel. We have many different brands and the same seller cannot handle them all. This means that different sellers visit the same customer, and therefore it is important that the sellers can share customer information.”

Concrete visit and sales reports

Henning Stæhr A/S therefore introduced SuperOffice and with partner Amesto Solutions has adapted the solution so that it meets their specific needs.

"Now we can find out about everything. When a salesperson has to visit a customer, he can easily see data for the previous visit as well as the visits of his colleagues. SuperOffice also forms the basis for concrete visit and sales reports, so that the management is always up to date."

Sellers take orders directly with the customer

It is also important for Henning Stæhr A/S that the CRM system "talks" 100% together with the ERP system - and SuperOffice and Visma Business do that. Henning Stæhr A/S has also chosen to have the sales solution NewLogic integrated, which ensures that the salespeople can record orders directly with the customer and can follow the order until it is delivered.

Automatic creation of customer visits

Henning Stæhr A/S has always prioritized being "close" to customers, and it is important that no customer is forgotten. They have solved this with automatic visit planning in SuperOffice.

"Amesto's consultants listened to our needs and have created a solution where, after the sales visit, the salesperson defines how many visits the customer should have each year. After a sales visit, SuperOffice automatically creates a new visit according to to annual frequency. This ensures that the sellers always have customer visits in the calendar, and that we do not miss customer visits.
The result is that our customers do not feel overlooked, and we save a lot of time on planning and secure earnings.”

– Steen Grønlund, Operations Manager, Henning Stæhr A/S

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Do you have any questions? #askmore

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Get a non-binding meeting and hear more about your benefits at xxx

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